In the spirit of New Year’s resolutions, one commitment is gaining attention: data privacy.

Every January 28, we observe Data Privacy Day. Established in 2007, it highlights the need to protect personal information.

As we step into 2024, the relevance of Data Privacy Day has never been more prominent: the trends show that the number of cyber threats will increase this year, so data privacy is a hot topic.

Is Data Privacy Day significant?

Data Privacy Day may not be as famous as Thanksgiving, yet it’s crucial. It focuses on the escalating and valid concerns over personal data security.

Data breaches are on the rise. Statistics for 2022 and 2023 reveal that 98% of organizations are linked to a vendor that suffered a data breach in the past two years. Also, in the first three quarters of 2023, one in four Americans had their health data exposed. So, discussing cyber safety is quite important, as education often plays a crucial role in preventing data breaches.

This day reminds us all, whether individuals or businesses, that we have to protect data. It’s about more than awareness; it’s about fostering better practices, vital in an age where anyone can fall victim to social engineering.

The origins of Data Privacy Day

On April 26, 2006, the Council of Europe established Data Protection Day to be celebrated annually on January 28. This date marks the opening for signature of the Council of Europe’s data protection convention, known as “Convention 108.” The day was set to encourage best practices in privacy and data protection.

Data Privacy Day’s impact is global, extending well beyond Europe. It unites governments, industry leaders, and privacy advocates.

Fundamental principles of privacy and data protection

The General Data Protection Regulation (GDPR), a significant regulatory framework established by the European Union, outlines several of these principles.

As GDPR is the most strict privacy framework in the world, let’s look at them to understand what we should aim for:

1. Lawfulness, fairness, and transparency. That’s how personal data must be processed.

2. Purpose limitation. Data should be collected for explicit purposes and not then processed in another manner.

3. Data minimization. Only data that is necessary for the purpose should be collected.

4. Accuracy. Personal data should be accurate and kept up to date.

5. Storage limitation. Personal data should be kept in a form that allows the identification of data subjects for no longer than necessary.

6. Integrity and confidentiality. Data should be processed in a way that ensures security.

7. Accountability. The data controller is responsible for and must be able to demonstrate compliance.

Even though GDPR is European, it’s relevant for US companies, too. If they offer goods or services to people in the EU or track their internet activities, they need to follow these rules. The fines for not doing so can be steep. We’ve got a handy GDPR compliance checklist for businesses curious about this.

10 best practices for ensuring data privacy

As Apple stated in one of their latest reports, “Organizations are only as secure as their ‘least secure link.'” Ensure your business’s safety and also request that your vendors follow some simple tips.

1. One fundamental practice is understanding and classifying the data one handles. This involves identifying which data is sensitive and requires more protection.

2. Regularly updating privacy policies and ensuring they are transparent and easy to understand is also crucial. This helps individuals know how their data is used and protected.

3. Strong, unique passwords are essential for securing accounts.

4. Two-factor authentication adds an extra layer of security, which is essential for sensitive accounts.

5. Regular software updates are also crucial. They often include security patches that protect against new vulnerabilities.

6. Organizations should conduct regular data audits. These audits help identify and address potential security gaps.

7. Employee training in data privacy is equally important. It ensures that everyone understands how to handle sensitive information correctly.

8. Encouraging a culture of privacy within an organization is also beneficial. This creates an environment where data protection is a shared responsibility.

9. Finally, it’s essential to have a response plan for data breaches. This plan should include steps to mitigate damage and notify affected parties.

10. Regular backups of essential data can prevent loss in a security breach.

How to participate in Data Privacy Day effectively

While a social media post with #DataPrivacyDay is a good start, 2024’s rising cyber threats call for more practical actions.

Here’s a simplified take on White & Case’s tips:

1. Data mapping. Sort out the data you have (like customer details) to ensure it’s handled correctly under the privacy laws of your region.

2. Privacy policy review. Regularly update your website’s privacy policy. It should clearly state how you use customer information, keeping up with current laws.

3. Adapt to new opt-out laws. In states like Utah, Florida, Oregon, Texas, and Montana, new laws in 2024 may require websites to honor user preferences about data usage. Make sure your site can do this if it’s relevant to you.

4. Data protection assessment. It’s like a health check for your data practices. Ensure your methods of handling sensitive information, like customer financial data, meet the latest legal standards.

5. AI tools review. If you use AI, treat it like a responsible employee. Check that it follows privacy rules and is transparent about data use. Include checks for fairness and safety in how the AI operates.

Now is the right time if you still need to introduce NordLayer solutions to protect your business. Contact our sales and choose the best option for your business.

Love networking or find it challenging? Either way, certain conferences are too good to miss. They’re not just about mingling but also about learning from the best security professionals. Think RSA Conference or Gartner Security Risk Management Summit for networking and the latest in cybersecurity. For a real-world feel of cyber threats, DEF CON is a must-attend event.

We’ve handpicked a list of global events that stand out. NordLayer will be at some of these in 2024, eager to connect and grow.

1. RSA Conference (Join us there!)

2. Black Hat USA

3. DEF CON

4. Gartner Security & Risk Management Summit

5. SANS Cyber Threat Intelligence Summit & Training

6. Infosecurity Europe (Let’s meet there)

7. Pax8 Beyond

8. AWS re: Inforce

9. IT Nation Connect

10. UK Cyber Week

Let’s explore unique aspects, 2023 highlights, and the locations of each conference to help you decide which one to attend.

RSA Conference

Website: https://www.rsaconference.com/usa

The RSA Conference in San Francisco hosts over 40,000 attendees each year. It stands out for its networking and deep dives into cybersecurity topics. Attendees engage in discussions ranging from AI to cloud security and listen to panels featuring industry leaders.

At the RSA Conference, 44% of the participants are top executives: the event is really important as a venue for influential decision-makers.

The event also attracts a global audience, with 20% of visitors coming from outside the US.

The 2023 event, quite predictably, focused on AI and its role in cybersecurity. Overall, the conference regularly introduces new studies and tech innovations to improve security effectiveness.

• For the 2024 event, find NordLayer at booth number 5165 in the North Hall.

Black Hat USA

Website: https://www.blackhat.com/upcoming.html#usa

Black Hat USA 2024 will take place in the Mandalay Bay Convention Center in Las Vegas for six days.

The event starts with four days of specialized cybersecurity training for various skill levels. The main conference offers over 100 briefings, tool demonstrations, and a Business Hall for networking.

Black Hat stands out for its expert-led training sessions that focus on practical skill development in offensive and defensive cybersecurity.

In 2023, Jeff Moss, the founder of Black Hat and DEF CON, launched the AI Cyber Challenge. This two-year contest focuses on AI and cybersecurity innovation for developing new security tools. The semifinals will take place at Black Hat 2024, where the top 5 teams will win $2 million each. Finals will take place in 2025.

Last year, the conference also launched the Black Hat Certified Pentester program. It’s a practical exam that allows professionals to test their pentesting skills—a key advancement in cybersecurity training.

To help you better understand Black Hat USA and decide if you should visit it, here are some highlights from the 2023 event.

DEF CON

Website: https://defcon.org/

DEF CON in Las Vegas, started in 1993, is one of the oldest and largest cybercriminal conventions. Initially a gathering for cybercriminal network members, it now draws 25–30k attendees, including threat actors and very reputable companies.

In 2023, DEF CON put a strong emphasis on AI cybersecurity. For instance, the event hosted the Generative Red Team Challenge to uncover weaknesses in AI models, including ChatGPT.

Backed by the White House, this event provided practical experience for many, including students. Major tech firms such as Google, Meta, and NVIDIA also contributed. The challenge supported broader efforts like the AI Bill of Rights that promote informed and safe AI applications.

Gartner Security & Risk Management Summit

Website: https://www.gartner.com/en/conferences/na/security-risk-management-us

The Gartner Security & Risk Management Summit in National Harbor, MD, draws over 2,400 CISOs and cybersecurity executives. It features roundtable discussions, peer conversations, and case studies for meaningful engagement and networking.

In 2023, the summit offered more than 150 sessions based on Gartner’s latest research. Topics included cybersecurity leadership, risk management, infrastructure security, and data protection.

This cybersecurity summit is vital for security and risk leaders seeking to understand evolving challenges.

SANS Cyber Threat Intelligence Summit & Training

Website: https://www.sans.org/cyber-security-training-events/cyber-threat-intelligence-summit-2024/

The SANS Cyber Threat Intelligence Summit & Training caters to all levels of cyber threat intelligence. It provides practical education and new viewpoints, welcoming both beginners and experts.

Sessions include detailed talks on cybersecurity tools and strategies with real-life examples, expert panels where professionals discuss and debate key topics, and practical workshops for hands-on experience with real scenarios. Finally, there are sharing forums to promote idea exchanges and peer learning.

Overall, the learning experience is quite comprehensive, so the event is a meeting place for thousands from around the world.

Infosecurity Europe

Website: https://www.infosecurityeurope.com/

Infosecurity Europe in London gathers over 13k information security professionals, from engineers to innovators. It’s an essential event for staying informed about cybersecurity.

The conference features over 380 exhibits and more than 200 hours of talks by industry leaders. Attendees can learn a lot and earn over 90 hours of CPE credits for professional development.

• In 2024, visit NordLayer at booth G45!

Pax8 Beyond

Website: https://www.pax8beyond.com/

The event, obviously hosted by Pax8, offers three days of sessions with security and risk leaders. It caters to MSP business owners, service managers, engineers, and security experts. It also focuses on the future of cloud-based businesses and channels.

The 2023 conference highlighted cybersecurity and threat management, business growth, and cybersecurity leadership development. Attendees can explore future trends and solidify their roles in the changing cybersecurity industry landscape.

AWS re:Inforce

Website: https://reinforce.awsevents.com/

AWS re:Inforce in Philadelphia centers on cloud security, identity, and compliance. It draws over 50k people: the event is quite crucial for cloud tech professionals. The attendees range from industry experts to smaller companies focused on cloud security.

At AWS re:Inforce 2023, AWS Chief Information Security Officer CJ Moses led discussions on crucial cloud security topics. The event covered Zero Trust architectures, comprehensive security, and adapting to global regulations using AWS.

Key highlights were AWS’s security advancements, such as the AWS Nitro system and Firecracker, enhancing security for serverless and container-based applications. AWS demonstrated its dedication to security by showcasing advanced technologies and measures for global security enhancement.

IT Nation Connect

Website: https://www.connectwise.com/theitnation/connect-na/keynote

IT Nation Connect caters to solution providers, IT professionals, and ConnectWise users. It’s a source of key insights for improving business operations. This important conference offers various sessions for learning, networking opportunities, and collaboration.

Open to all in the industry, IT Nation Connect helps business leaders and managers with sessions on trends and leadership. It hosts major networking events like a welcome reception and a closing party, along with many smaller networking chances.

IT Nation Connect 2023 attendees noted a lower turnout than in previous years. Despite this, the event maintained high quality, with well-organized sessions and ample space for detailed discussions.

The focus was on practical solutions and tools relevant to the IT industry. Discussions about new technologies such as Robotic Process Automation (RPA) stood out, reflecting a shift towards more advanced and efficient industry operations.

UK Cyber Week

Website: https://www.ukcyberweek.co.uk/

UK Cyber Week 2024 in London brings together the cybersecurity and business sectors. The event focuses on collaboration, knowledge sharing, and expert guidance to combat cyber threats.

Hosting more than 70 exhibitors and 3000+ professionals, UK Cyber Week is crucial for fighting cybercrime in UK businesses. This free event features over 75 seminars and insights from over 100 speakers, attracting diverse attendees committed to enhancing UK cybersecurity.

How to network at cybersecurity conferences

Nervous about rubbing elbows? Don’t worry, here’s a concise roadmap from Tyler Wagner’s ‘Conference Crushing’ for successful mingling:

• Know yourself. Start by defining your role and goals. This clarity guides your interactions.

• Do your homework. Look up the event and who’s going. You’ll know whom to seek out.

• Stay engaged. Pay attention to discussions: that builds respect and connections.

• Step beyond. Push past your usual limits. New contacts could mean new paths.

• Get involved. Dive into the activities. The more you do, the more you benefit.

• Lay groundwork. Early chats could lead to lasting professional friendships.

• Note it down. Write key points from the talks. You’ll remember them longer.

• Keep in touch. Reach out after the event.

• Cultivate connections. Keep up with your contacts. A strong network supports your career.

Strategic approach for optimal conference participation

For smart conference planning, focus is essential.

Ever heard the phrase ‘less is more’? That applies to choosing conferences. It’s tempting to fill your calendar, but selecting fewer relevant conferences can be more beneficial. This focus allows for deeper involvement and enriches your learning and networking.

Now: early birds. Registering early for conferences isn’t just about saving money, although that’s a big plus. Early planning leads to better travel deals and more prep time, letting you easily approach the conference and get the most out of it.

Finally, after the conference ends, the real work begins. Reflect on what you’ve learned and how it applies to your job. Don’t forget to follow up with new contacts. This ensures the conference benefits you long after it’s finished.

Conclusion

It’s clear that cybersecurity conferences are more than mere meetings; they’re where growth happens. These events are perfect for deepening your cybersecurity knowledge and broadening your professional network.

These conferences will shape the future of cybersecurity, uniting industry leaders and experts under one roof.

NordLayer is looking forward to connecting with you! Come see us at booth 5165 at the RSA Conference and booth G45 at Infosecurity Europe.

In the rapidly evolving landscape of cybersecurity, understanding the intricacies of social engineering is crucial.

Christopher Hadnagy, a renowned expert in the field, sheds light on the complexities and nuances of social engineering in an enlightening interview. His insights dive deep into the psychological roots of cyber-attacks, offering a unique perspective on how cybercriminals exploit emotions and trust.

This article breaks down key insights from the interview, giving valuable knowledge to professionals and the general public. It serves as a guide to comprehend the current state of cyber threats and prepares us for the emerging challenges in the digital world.

The interview’s highlights

• Expert vulnerability to attacks. No one is immune, as Hadnagy’s personal encounter with a phishing scam proves the universal vulnerability to cyber-attacks.

• Social engineering tactics. Primary social engineering methods evolve with the advent of new technologies and methods like QR code phishing and online chat scams.

• Emotional exploitation in decision-making. ‘Amygdala hijacking,’ where intense emotions can overshadow logical thought, is a technique to elicit quick, emotion-driven decisions from victims.

• Manipulating trust through oxytocin. It’s difficult to protect against the manipulation of trust, as oxytocin, a natural facilitator of human bonding, can be exploited by malicious actors.

• Nonverbal cues and deception detection. To dispel nonverbal cues of deception, focus on the mismatch between words and body language and trust one’s intuition.

• Industry-specific vulnerabilities. Heightened susceptibility of certain sectors like healthcare, banking, and utilities to social engineering, with specific challenges faced in effectively training staff in these areas.

• Future trends and AI in cyber-attacks. AI in cyber-attacks will get more sophisticated, making it necessary for advanced defensive strategies.

Key insight #1: social engineering is getting at you at the right time and context, not an intelligence issue.

NordLayer: How can even experts in social engineering become victims of cyber-attacks?

Christopher Hadnagy: Despite being an expert, the story of falling victim to a phishing attack stresses the human element in cybersecurity.

Social engineering targets our emotional responses, not our intelligence or lack of it. If an attacker aligns their approach with something personal and emotionally significant—and times it perfectly—anyone can fall victim.

My experience with the Amazon phishing attack is a classic example. I’ve placed an order on Amazon and was about to rush through the door for the airport with luggage in my hands. This was the time when the phishing email dropped into my inbox, saying something went wrong with the payment card.

The combination of being rushed, emotionally charged, and the contextually relevant pretext made me susceptible at that moment.

Key insight #2: phishing attacks are the most common reason behind breaches, and they evolve constantly.

NordLayer: What are the most common social engineering tricks used to gain access?

Christopher Hadnagy: The landscape of social engineering is diverse and continually evolving.

The primary categories include phishing emails. Everyone’s heard about them, but they are still the number one threat when it comes to breaches.

Then there’s voice phishing (vishing) and SMS phishing (smishing). Smishing became prolific after major telecommunications providers in the U.S. were breached, and all phone numbers were out there. Hence, I receive 10-12 weird text messages every day.

Impersonation is becoming a growing problem as there are two different attack types. One can be someone coming into your business as your employee or colleague. Another one is social media impersonation, also known as catphishing. We see many people making fake LinkedIn accounts and believing there’s someone they’re not.

Technological advancements have emerged in new methods like QR code phishing (wishing) and online chat phishing, especially prominent in the support chats category.

These attacks exploit the increasing amount of personal information available due to data breaches, creating more opportunities for targeted and convincing scams.

Key insight #3: a blackout of logical thinking for one minute can result in thousands of dollars lost.

NordLayer: Could you explain how threat actors use the science behind emotions like fear or urgency?

Christopher Hadnagy: Dr. Daniel Goldman coined the concept of ‘amygdala hijacking,’ where intense emotional responses overshadow our logical thinking, which is a critical tool in a social engineer’s arsenal.

Research subjects were shown something scary or sad and then asked to do math problems. They saw that the frontal cortex went completely dark, and the amygdala in the center of the limbic system was all lit up.

This neurological response diverts all processing power from the frontal cortex to the amygdala during high-stress situations, hindering critical thinking.

NordLayer: How do we make decisions that we normally wouldn’t make when these emotions are involved?

Christopher Hadnagy: Attackers exploit this by creating scenarios that evoke strong emotions like fear, anger, or urgency, leading to hasty decisions made without logical reasoning.

It only takes 30 to 60 seconds, and our brains return to normal once we’re done with the emotion. This is why scam emails never say, ‘click this link tomorrow’ because, between now and tomorrow, we will have time to think and be in the right state of emotion.

Instead, they create urgency. Giving you no time to think critically creates a perfect storm for a social engineering attack.

Key insight #4: as humans, we are trustful by nature, and safe words can save us from scams and paranoia.

NordLayer: Your TED talk mentioned oxytocin and its role in trust. How do social engineers exploit this aspect of human biology, and what can we do to protect against such manipulation?

Christopher Hadnagy: Oxytocin, known as the ‘moral molecule’, plays a vital role in building trust, a mechanism frequently exploited by social engineers. Without it, we would die off as a human race because this love hormone is a part of how we are as humans and not just a bunch of paranoid hermits.

It’s about striking a balance between being cautious and maintaining the natural human tendency to trust.

While it’s challenging to safeguard against this manipulation without becoming overly distrustful, awareness and simple protective measures like establishing a family password can be effective. Then they—your child or grandparents—don’t have to know anything about neuroscience or cybersecurity, but remember one code name and use it once necessary.

Key insight #5: a combination of nonverbal signs or simply trusting your gut can help you avoid becoming a cyber-attack victim.

NordLayer: In your book, ‘Unmasking the Social Engineer,’ you emphasize the importance of nonverbal communication in detecting social engineering attempts. What are some key indicators that someone might be attempting to manipulate or deceive us?

Christopher Hadnagy: Deception detection through nonverbal cues is complex.

There’s no definitive set of nonverbal indicators of deception Instead, we look for inconsistency between someone’s words and body language.

Your body and your brain are constantly looking for nonverbal signs. We do it all the time, unwillingly looking for little things like a head tilt or a nod—nonverbal signs to evaluate our trust in that person. Virtually via email or a phone call, it’s much harder to put someone to a nonverbal test, so look for the smallest signs and inconsistencies in speech.

Understanding nonverbal communication can alert us to discrepancies in a person’s intent versus their verbal communication. Moreover, trusting our intuition or ‘gut feeling’ when something feels off can be a reliable guide, especially in situations that make us feel uneasy or unsafe.

Key insight #6: the intense nature of some industries requires a full attention span to do their jobs well instead of being concerned about breaches.

NordLayer: From your experience, which industries are currently most vulnerable to social engineering attacks, and why are they particularly targeted?

Christopher Hadnagy: The medical field, banking, and utilities are particularly susceptible to social engineering attacks. The healthcare industry, for instance, struggles with cybersecurity training, often choosing inappropriate times or methods, leaving staff unprepared for social engineering tactics.

The integral nature of these industries, involving high-stress environments and sensitive information, makes them prime targets.

The medical field is probably one of the biggest threats out there. Doctors and nurses are doing a hard job attending to saving our lives or dealing with sicknesses—there’s no time to do cybersecurity training while a bunch of documentation and patients take all your attention.

Key insight #7: AI is to create sophisticated attacks and to be used to prevent them.

NordLayer: Looking ahead to 2024, what major trends do you foresee in the evolution of social engineering tactics, and how should organizations prepare?

Christopher Hadnagy: The future of social engineering is increasingly intertwined with advanced technologies like AI.

The use of AI in attacks is becoming more sophisticated, making them harder to detect and counteract. AI will likely be used in phishing emails, voice cloning for scams, and deepfakes.

The increasing brazenness and callousness of attackers, targeting even the most vulnerable, is a disturbing trend.

However, there’s hope for increased education on social engineering and the development of AI-based defensive tools. It’s crucial for organizations to invest in both technology and training to stay ahead in this evolving threat landscape.

Thank you.

Christopher Hadnagy, CEO & the founder and CEO of Social-Engineer. Chris has over 16 years of experience as a practitioner and researcher in the security field. His education and awareness efforts have helped expose social engineering as a top threat to security today. 

Chris established the world’s first social engineering penetration testing framework and the first hands-on social engineering training course and certification, Advanced Practical Social Engineering, attended by law enforcement, military, and private sector professionals.

Chris is also the best-selling author of three books: Social Engineering: The Art of Human Hacking, Unmasking the Social Engineer: The Human Element of Security, and Phishing Dark Waters: The Offensive and Defensive Sides of Malicious Emails.

How NordLayer can help

Awareness is the first step in preventing cyber-attacks. Training, education, and constant reminders significantly help organizations minimize the risks. However, being human is in our nature. Additional tools like NordLayer as a threat prevention measure can help automate some processes to save time, maintain our focus, and create additional barriers for malicious attackers to stumble upon.

Managed Service Providers (MSPs) aim to boost their market share and client trust. When we compare specific elements of Zero-Trust solutions, like ZTNA vs VPN, we see that Zero Trust is generally more secure and effective. It’s becoming a key part of how MSPs work and serve their clients. Let’s examine the Zero-Trust framework and its impact on MSPs. 

Key takeaways

• Zero Trust (ZT) operates on the idea that no one is trusted without ongoing checks and approvals.

• Introducing ZT, MSPs face issues like customer hesitation, managing costs, and adapting to change.

• The upsides, however, are significant, such as better security and more efficient work.

• Before introducing ZT, ensure it fits your clients’ needs.

• Trying out ZT with a few clients first can be a smart move.

Understanding Zero Trust

Zero Trust involves:

• No assumed trust

• Always denying access by default

• Protecting data with tight controls

• Specific, detailed access decisions

• Constantly checking multiple cybersecurity factors

The Zero-Trust concept is a ‘never trust, always verify’ approach that checks all access requests, no matter where they come from.

Challenges for MSPs

Implementing Zero-Trust solutions can be tough. Challenges include:

• Customers’ resistance to change. Moving from old tools to the Zero-Trust approach can be hard.

• Cybersecurity knowledge gaps. Customers might not understand the benefits.

• Overcoming misconceptions. It’s important to clear up any ZT myths.

• Complexity of concepts. ZT should be made simple for users.

• Proving effectiveness. MSPs need to show real benefits.

• Cost concerns & ROI. Focus on long-term benefits, not just initial costs.

• Change management. Adapting operations and training is key.

• Compliance and regulatory issues. ZT must meet all standards.

• Scaling solutions. Tailor Zero Trust for different organizations’ sizes and types.

• Balancing security and user experience. Keep access strong but user-friendly.

Benefits of Zero Trust for MSPs

In this list, you’ll find advantages of Zero Trust as highlighted by the U.S. Cybersecurity & Infrastructure Security Agency, and we’ve also added a few of our own insights from NordLayer:

• Increased productivity. Zero Trust makes MSPs more efficient, helping employees work better.

• Enhanced user experience. Users get secure, easy access to resources.

• Reduced IT costs. The Zero-Trust approach cuts down on the need for lots of hardware.

• Flexible access. It allows secure access to resources from anywhere.

• Suitable for many businesses. Zero Trust works for businesses of any size.

• Building trust and growing market share. Zero Trust raises MSPs’ credibility and client base.

• Compliance and regulatory benefits. Zero Trust helps meet data protection laws.

• Standing out in the market. The Zero-Trust approach sets MSPs apart, attracting new customers.

• Efficient operations. Zero Trust simplifies cybersecurity management.

How MSPs can implement Zero Trust

To decide whether to offer ZT, consider:

1. Understand customers’ needs: Do they handle sensitive data or operate in regulated industries?

2. Check market demand: Is there a growing interest in Zero-Trust solutions?

3. Assess your capabilities: Can you manage ZT solutions?

4. Complement existing services: Does ZT fit with your current offerings?

5. Seek vendor partnerships: Look for reliable ZT solution providers.

6. Weigh costs and benefits: Weigh the investment against potential returns.

7. Educate clients: Be ready to explain ZT benefits to your customers.

8. Try a pilot program: Test the ZT approach with a few customers first.

How NordLayer helps MSPs

NordLayer, with its standout features like network access management, internet security, compliance tools, and flexible solutions, is an ideal partner for MSPs adopting the Zero-Trust approach. Our partner program and zero-trust solutions are tailored to business needs.

With hybrid work and cloud use, ZT becomes vital. It boosts security, builds trust, and grows market share. With the right approach, MSPs can overcome ZT challenges and benefit greatly.

Starting with ZT for customers

• Join the MSP partner program. It’s simple to get started.

• Use the service management portal specifically crafted for MSPs. It’s a unified platform to manage client networks using a Zero-Trust strategy.

• Generate revenue. Start earning more with your new tools.